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Startup Marketing Strategy

Startup Marketing Strategy – Promoting Your Startup on a Budget

So, how should you go about promoting yourself with a limited budget? Here are four approaches to get your brand out there without emptying the bank. You’ve got an amazing product or service, so amazing in fact that you’re willing to dedicate time and effort and your next few months to a startup marketing campaign […]

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Finding the Right Startup Loan for Your New Business

Finding the Right Startup Loan for Your New Business

So, what are the main things to consider when you look for your ideal startup funding package? With record numbers of startup businesses being created in the UK, it’s clear that there is currently a real appetite for entrepreneurship across the country. Companies House has reported that there were 620,285 company incorporations in the 12 […]

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There’s More to Growing a Business Than an Increase in Turnover

There’s More to Growing a Business Than an Increase in Turnover

As your business grows, your turnover should increase, but so too will the elements needed to produce that increase, for example, the right staffing, premises, production equipment and investment funding. As a result, business growth means an increase in responsibility for a business owner, with more to keep an eye on and more input needed […]

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Why Your Business Should Be Your ‘Mastermind’ Chosen Specialist Subject

Why Your Business Should Be Your ‘Mastermind’ Chosen Specialist Subject

Once you’ve successfully launched your business, you can enter phase four of the entrepreneurial process – operating and monitoring. During the start-up phase you should have identified and addressed any areas of immediate concern, and you now need to monitor your operations for any ongoing issues that affect the overall running – and profitability – […]

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Planning to Succeed with Your New Business Venture

Planning to Succeed with Your New Business Venture

After completing phase one of the entrepreneurial process (investigation and research) and deciding you want to move ahead with your idea, you now need to move into the crucial second phase – planning. When a project goes wrong, plenty of critics often come out of the woodwork, proclaiming their own version of “If you fail […]

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Taking Your First Steps on the Entrepreneurial Stage

Taking Your First Steps on the Entrepreneurial Stage

The seven stages of entrepreneurship are a bit like Shakespeare’s celebrated ‘Seven Ages of Man’ from the play As You Like It – but in a world where you get to select the exit strategy of your choice. While Shakespeare’s text claims all the world is a stage and the men and women merely players, […]

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